Brands and intellectual property represent considerable investment and are among the most valuable of all corporate assets. However, at every workflow stage there is potential for loss, needless duplication and costly errors by organizations who have substantial collections of marketing assets spread across disparate internal and external locations. Thru Digital Asset Manager (Thru DAM™) provides the basis for organizations to transform how they produce, manage, share, use and reuse their corporate collateral and brand assets resulting in significant cost savings, productivity gains and increased market responsiveness. The Thru DAM solution epitomizes the “produce-once-use-often” principle. Now corporate assets from a logo to an entire marketing plan may be quickly retrieved and reconfigured for new assignments eliminating the cost of internal or third party suppliers producing them from scratch.